The recently finished Google I/O 2023 showcased the tech titan’s persistent commitment to generative AI, showcasing a new breed of AI devices poised to change our digital experiences. Let’s take a look at these game-changing innovations that are redefining Google Search and a variety of other Google services.
Using Generative AI to Improve Google Products.
The familiar Google Search is the first in line for a substantial update. As some may recall, Google introduced the Generative Experience to Search Lab program users around a month ago. This select number of users got a first look at AI-powered search tools like generative snapshots built on PALM2, as well as SGE’s conversational capabilities, among other benefits.
The AI-powered snapshots feature has been significantly expanded in the most recent release. Using the power of generative AI, users may now delve into a wide range of topics, from hotel bookings to exotic trip destinations. This technology sifts through massive amounts of data from various sources, compressing it into manageable and useful summaries for your convenience. Furthermore, it enables a dynamic, interactive experience in which visitors can explore deeper into an inquiry or ask follow-up inquiries.
AI is broadening the horizons of Google Bard.
Following in the footsteps of Google Search, Google Bard, a product that makes use of Google’s Pathways Language Model 2 (PaLM2) and Multitask Unified Model (MUM), is taking another major step forward. Bard, which was first introduced to early users in March and expanded further at Google I/O 2023, has since illustrated the revolutionary potential of Google’s AI programs.
Bard’s most recent iteration displays enhanced intelligence by providing outcomes based on “image prompts.” This revolutionary feature, which was previously familiar to early SGE users, allows Bard to provide useful responses to visual inputs. A simple search such as’suggest prominent tourist spots in Mexico’ will yield an instructive summary accompanied by spectacular pictorial illustrations. Users can also upload their own photographs and produce writing prompts, which allows them to create hilarious captions for images of two dogs, for example.
AI is revolutionizing online shopping.
Google Search is no longer solely for information searches. If you want to go shopping, Google’s AI is here to help. The first item on the agenda is a virtual try-on tool. Users may now see how their chosen products would appear in real-world circumstances, which are replicated by digital avatars of actual models with different body shapes and skin tones. Google makes certain that these models adequately represent how a product “drapes, folds, clings, stretches, and forms wrinkles and shadows.”
Google is also pioneering a feature called Guided Refinement, which provides detailed customization options to mirror the experience of purchasing in a physical store. However, this service is presently only available to users in the United States.
AI is being introduced to Google Lens and Maps.
Google Lens is stepping up with an innovative use of AI to assist users in identifying skin issues via its new Find My Skin function. Simply take a photo and search; the software will give visual matches for your skin, eventually expanding to additional body parts such as nails and hair.
The thrilling AI updates don’t end there. Google Maps’ new feature, Immersive View, is destined to alter navigating. Users can now learn every minute detail about their journey by viewing a 3D-mapped, multidimensional visualization of their travel destinations and itineraries. Immersive View has it all covered, from the availability of wayside restaurants to the precise position of petrol stations.
The time travel feature in Google Maps, which is part of the Immersive View update, estimates the time, temperature, weather conditions, and traffic status of your destination in advance. It gives trustworthy predicted data for more efficient trip planning by merging historical data and AI.
The advances Google is making in artificial intelligence are definitely transformational, but what are your thoughts on these developments? Do you anticipate a better user experience with Google’s array of products? We’d love to hear your ideas in the comments section below.
