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Deal : New Philips TVs 2024: With improved Ambilight Plus & Titan OS


Ambilight is an integral part of most Philips televisions. The manufacturer has improved it again for its new models. Find out what it looks like and what else is new here!

Table of contents

  • Philips TV 2024: Easy to recognize by the model name
  • Philips PUS8909: The One with Titan OS
  • Philips PUS8909: New LCD TV with up to 144 Hertz and Ambilight in an affordable price range
  • Philips OLED809 with a brilliant picture
  • Philips OLED909 with soundbar and four-sided Ambilight
  • Philips OLED959 with Ambilight Plus and surround sound from B&W
  • Philips TVs 2024: prices and availability

Ambilight is a must see. The effect light in the back of the Philips television is difficult to describe and can hardly be realistically depicted in photos. It lights up the wall behind it with colored LEDs TV to match the current image. For football broadcasts, the room is shrouded in green light, for a deep-sea documentary in blue. The effect is expected to become even stronger in the latest generation. With mini lenses and higher resolution with Ambilight Plus, the light around the TV appears to enlarge the TV picture. But the Philips televisions 2024 also have a lot to offer beyond that. SamaGame has already taken a first look at it and provides an overview of the most important upcoming models.

Philips TV 2024: Easy to recognize by the model name

The new Philips televisions from 2024 are distinguished by the number 9 at the end of the model name from older models, which had an 8 in 2023 and a 7 before that. As usual, at the beginning of the name there is the screen size in inches, multiplied by 2 .5 gives the image diagonal in centimeters. The following combination of letters reveals the screen technology: PUS stands for LCD TVs with UHD resolution, PFS with Full HD is only available in individual small models with 32 inches. High-end LCD TVs can be recognized by the letter combination PML. The M stands for Mini-LED, more on that below. Philips equips its top models with OLED screens, which is exactly what you can see in the model name. Ambilight can be found in all of the models mentioned below, but the new Plus version can only be found in one.

Philips PUS8909: The One with Titan OS

The new edition of “The One” is likely to be one of the most popular televisions of the 2024 vintage. This is how Philips calls its model in the middle of the product range, which promises a particularly good price-performance ratio. The PUS8909 will be the cheapest Philips television in 2024 with a 120 Hertz screen, as the predecessor already showed Philips PUS8808 in the test clear contours even in fast movements. With the new model, gaming PCs can even play at up to 144 Hertz. The changes to the operating system are more serious. While the previous model ran on Android with Google TV, the new one comes with it PUS8909 Philips’ own development Titan OS was used for the first time. This pleases with a clear start screen, and there are also apps for the most popular streaming providers such as Amazon Prime Video and Netflix or for the sports channel DAZN as well as for the Media libraries the TV station. Philips offers that PUS8909 in the tried and tested image sizes 43, 50, 55 and 65 inches, as well as in 75 inches. The screens are framed in gray metal frames and can be swiveled on the central feet. The exception is the large 75-inch model, which stands on two side feet for stability reasons. Next to The One comes the sister model PUS8309 with a maximum of 60 Hertz and otherwise the same features.

Philips PML9009: The Xtra with mini LED

This is a class above Philips PML9009 settled. It is also equipped with an LCD screen, but with a particularly bright and high-contrast version. While in cheaper models a large area of ​​white light shines through the LCD panels (LED backlight), this is the case with the PML9009 divided into several separate areas. The television adjusts the brightness to suit the respective image content. The advantage: it dims behind dark areas of the image PML9009 the LEDs down so that it can display deeper black. Behind bright areas of the image, however, the backlight shines at full power to make sunrays or explosions shine realistically. Philips promises up to 1,000 candelas per square meter. Because of the numerous small LEDs in the backlight, this variant is also called LCD Mini LED TV, although the entire television is unusually thick at around 8 centimeters. Here too, the screen runs at up to 144 Hertz, and Titan OS is used as the operating system. Philips wants that PML9009 in four sizes: 55, 65, 75 and 85 inches (140 to 215 centimeters), all sizes stand on two metal feet.

Philips OLED809 with a brilliant picture

The televisions with OLED screens promise top-class image quality Philips OLED809 is the cheapest with this technology and Ambilight. With a maximum of 1,300 candela per square meter (nit), the manufacturer promises an unusually high maximum brightness for this class, the competition is closer to 700 to 800. Gamers can play up to 144 Hertz here, and the HDR version is also up to the maximum frame rate, according to Philips possible. Variable frame rates (VRR) including the AMD Freesync and Nvidia G-Sync standards process the OLED TVs also. There are four speakers hidden in the bottom edge of the TV for good sound quality, two for low frequencies and two for high frequencies. An additional bass speaker in the back promises a solid sound foundation. From then on OLED809 Philips includes a handy remote control with illuminated labeling. The highlight: The central control keys become a 10-key keyboard at the push of a button. The operating system comes – like its predecessor OLED808 – Android with Google TV used. At the OLED809 There are a particularly large number of screen sizes to choose from: it will be available in 42, 48, 55, 65 and 77 inches. Except for the largest model with its two outer feet, the others all stand on a central base. It should be later in the year OLED709 round off the program with Titan OS instead of Google TV.

Philips OLED909 with soundbar and four-sided Ambilight

At the Philips OLED909 A narrow speaker bar is integrated below the screen. This Sound bar British hi-fi manufacturer B&W contributes, housing nine loudspeakers for pristine sound and clear speech reproduction. Here too, an additional woofer in the back of the TV supports bass reproduction. The four-sided Ambilight is also noticeable there, while in all the other models mentioned it is only attached to the side and at the top edge. The screen should also stand out with its special radiance: an OLED variant with microlenses is used here, which reduces scattering losses within the screen and thus enables brighter images with the same power consumption. The screen manufacturer LG Display calls the OLED Meta, elsewhere the abbreviation MLA (Micro Lens Array) is used. Together with improved pixel control, up to 3,000 candelas per square meter should be possible. That would be a record for OLED televisions after its predecessor Philips OLED908 in the test was one of the most brilliant of its kind. Philips wants that OLED909 in three sizes: 55, 65 and 77 inches.

Philips OLED959 with Ambilight Plus and surround sound from B&W

The Philips OLED959 will be the first model with the new Ambilight Plus. This consists of 184 separately controllable LEDs, which is four times as many as before. Small lenses direct the light far away from the television, and the television also captures a wider area of ​​the image to determine color and brightness. The new Ambilight Plus follows the image content much more closely than before, the result almost looks like a continuation of the current television image. It can be adjusted in a variety of ways in the menu, and the more subtle previous look should also be adjustable. The same OLED meta screen as in the OLED909 promises top image quality. An ambient light sensor should enable brilliant image impressions even in bright surroundings, while pristine cinema quality is guaranteed in dark surroundings. In addition, the television should be able to upscale and process the images better with two processors – Philips calls this “AI Machine Sharpness V2”. B&W is once again responsible for good sound: With the same soundbar as in the OLED909, but supplemented by a total of four speakers installed on the side and four speakers directed upwards for surround sound. The screen is surrounded by a discreet, approximately 5 centimeter thick fabric frame. The OLED959 is only planned in one size: 65 inches or 164 centimeters screen diagonal. The television can be hung on the wall or placed on the floor on the stand.

Philips TVs 2024: prices and availability

The first new Philips televisions to arrive are PUS8909 and the OLED809 expected to hit the market in May 2024. The manufacturer has not yet mentioned prices, but experience shows that they are at the same level as the predecessor. The One with 55 inches should cost a little over 1,000 euros at the start of sales, with 65 inches around 1,500 euros. The market launch of the models OLED909 and PML9009 is planned for June 2024, the top model OLED959 with Ambilight Plus will not be available until the third quarter of 2024. Including the stand, the price should be between 4,000 and 5,000 euros.

By Peter Hughes

industrial designer with a passion for creativity and innovation. Since 2015, he has dedicated his expertise to shaping the world through his designs. Prior to his current role, Peter served as a teaching assistant at the NY Institute of Information Technology, sharing his knowledge and guiding aspiring minds. Additionally, he holds the esteemed position of Editor-in-Chief at PlayStation Game Station LLC, fueling his love for gaming and the digital world. Beyond his professional pursuits, Peter embraces life as an explorer, immersing himself in new experiences, a social media fanatic, a travel geek, an alcohol enthusiast, and a specialist in music. Through his multifaceted interests, Peter continually seeks to broaden his horizons and make a positive impact on the world around him.