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“It’s a racist stereotype”: Pokémon opened its offices in Mexico and US players were offended by the decoration with Ludicolo


Good news for The Pokémon Company International because in recent days it was revealed that the company opened operations in Mexico City. However, there were some users who were offended by the decoration of the offices in Mexico, pointing out some stereotypes that “could” affect Mexican players.

Alan Mandujano, Head of Latin America for Niantic Labs, published on his social networks the first photos of The Pokémon Company International offices in Mexico City, which quickly went viral among fans of the pocket monsters.

After going around all social networks, users from the United States began to point out some “problems” with the decoration, since among all existing Pokémon, one of the walls of the offices in Mexico has a Ludicolo and that unleashed some comments related to racist stereotypes.

“I thought the Ludicolo design had a certain reaction at the time because it was a stereotypically racist. “Now it is one of the murals of the first Pokemon Center in Mexico?”

This comment was filled with comments against and jokes around the Pokémon, mainly by Mexican users who were not offensive about the use of Ludicolo as part of the decoration. The comment on the post it’s no longer availablebut the screenshots and memes will live forever in the indelible memory of the Internet.

What Pokémon is Ludicolo?

Ludicolo is the evolution of Lombre, a Water/Grass type Pokémon, introduced in the third generation of Pokémon. In Japan, Ludicolo is known as Runpappa and its name comes from the word rumba and kappaa demon from Japanese mythology.

This is what the Hoenn Pokédex says about Ludicolo:

“When he hears festive music, his cells rev and he begins to dance with great rhythm. He does not cower even in front of the strongest enemy”

Is Ludicolo a Mexican stereotype?

At least in its design, Ludicolo seems to be inspired by the stereotype of the Mexican with a sombrero and serape or poncho, and he could well be pointed out as a kind of mariachi, especially because of his attitude. However, the Mexican community on social networks does not seem to be bothered by the use of Ludicolo as part of the decoration in the Pokémon offices in Mexico.

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The Pokémon Company International has already opened its offices in Mexico City and this is the position for which you can apply right now


The Pokémon Company International is one of the most important entertainment companies in the world and its businesses go far beyond its popular video games. With one of the most important Collectible Card Games in the world, many audiovisual projects such as TV series and movies, as well as a huge amount of official merchandise inspired by its popular characters, we are facing one of the true giants of entertainment.

There were rumors that TPCi was planning open offices in Mexico City after images of the space that were apparently published by one of the employees circulated. We now have more publications suggesting that The company has begun its operations in Mexican lands.

Pokémon opens its offices in CDMX

During last weekend, Alan Mandujano, Head of Latin America for Pokémon GO within Niantic Labs, published on his social networks that the Pokémon Company invited him to the inauguration of the TPCi offices in CDMX, attaching some images of what this space looks like. A large sculpture of Pikachu and many other motifs alluding to the charismatic franchise could not be missing.

Source: Alan Mandujano in X / @AlanMB

Source: Alan Mandujano in X / @AlanMB

Source: Alan Mandujano in X / @AlanMB

Source: Alan Mandujano in X / @AlanMB

“This week I attended the inauguration of the TPCi offices in CDMX! A thousand thanks to the Pokémon team for the invitation. Truly a historic moment that speaks of the importance that LATAM has for the franchise. “It is the beginning of very good things for the region”

Works at The Pokémon Company International in Mexico

It is too early to know all the implications that the opening of the Japanese company’s offices in Mexico City will have for Latin America. For now, we already know one of the vacancies that the company has for people who reside in CDMX and the Metropolitan Area.

If you have 2 to 4 years of professional experience in the marking area and can communicate perfectly in Spanish and English, this vacancy could be for you. TPCi is looking for a professional for the position of a vacancy that was published a week ago on Linkedin and that already has more than 750 applications.

These are the functions of the position being sought:

  • Execute the Trade Marketing Plan in accordance with sales and marketing objectives, and manage merchandising agencies to maximize product sales in Mexico.
  • Work with Sales Managers to improve brand presence and campaign execution in the field of commerce through planning, execution and monitoring in stores of excellence, aligned with annual sales priorities.
  • Work directly with clients and Sales Managers to create account-specific activations and execution schedules.
  • Regularly visit points of sale to ensure branding is visible and guidelines are respected.
  • Create point-of-sale reports, including pricing, inventory availability, and competitor activities and pricing.
  • Contribute to the formation of the department’s annual budget and the Annual Plan. Contribute to the development of sales support materials (presentations, sales sheets, giveaways, etc.).

What is requested of applicants is the following:

  • A truly customer-centric mindset.
  • Speaking and writing skills in Spanish and English at a near native level are required.
  • Proven listening skills necessary to elicit and internalize customer feedback, needs, and motivations.
  • Advanced communication skills; clearly and concisely communicate complex topics and technologies.
  • be able to synthesize complex ideas into concise and meaningful information for clients.
  • Have outstanding skills in prioritization and project management, paying attention to details and constant follow-up.
  • A bachelor’s degree in a related field is preferred.
  • Two (2) to four (4) years of related professional experience.

We will be waiting for any information related to it of the opening of these offices.

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Call of Duty pays tribute to the Aztecs of Mexico with a new skin: this is the appearance of Guerrera Jaguar for Valeria Garza

It had many references to Mexico as a large part of its history was developed in the country. The Mexican Valeria Garza was one of the main antagonists of the campaign. Better known as ‘El Sin Nombre’, leader of the Las Almas Cartel, she was once part of the Special Forces together with Alejandro Vargas.

This operator who we first saw in Season 3today he received a skin that pays tribute to his origins: he is inspired by the Aztec culture of Mexico.

Valeria Garza as Jaguar Warrior

Starting today, the “Ocelopilli” bundle for Valeria is available in the Call of Duty store, which includes objects that refer to the jaguar warriors of the Mexica culture. In addition to the costume that includes a plumed jaguar helmet and green stone decorations, the following is added:

  • ‘Great Warrior’ weapon project for the Kastov 545 rifle
  • ‘Legacy’ weapon project for the Lachmann-556 rifle

Escape the jungle and unleash the beast with the Jaguar Warrior Bundle, available now in the Call of Duty Store ? pic.twitter.com/NjpqFwmEDC

— Call of Duty LATAM (@CallofDutyLATAM) July 6, 2023

Both weapon skins have decorations alluding to the Mexica. To finish off the outfit, the Macuahuitl could not be missing, the wooden weapon with obsidian blades carried by the Mexica warriors. While there is no way for Valeria to use a Macuahuitl instead of the assault rifles, this legendary piece of mexica military attire is included as an amulet.

The bundle also features the ‘Water Curse’ vehicle skin, ‘Jaguar Strength’ decal, and ‘Jaguar Bite’ emblem.

This is what Valeria Garza looks like in her Jaguar Warrior outfit.

How much does the Call of Duty Ocelopilli lot cost?

You can purchase this package for a total of 2400 CoD Points, which is equivalent to 19.99 USD / 400 MXN.

We remind you that their fourth season premiered on June 14 with plenty of news.